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FOR IMMEDIATE RELEASE

Real Digital Media Teams with AccuWeather to Provide
Localized Media Content for Digital Signage

Network operators using Real Digital Media's NEOCAST® digital signage
solution now gain access to AccuWeather news, sports and weather content

Sarasota, FL - August 8, 2006 - Real Digital Media (RDM), a leading provider
of next generation digital signage products for establishing
point-of-purchase marketing, promotions and corporate communication
networks, today announced a partnership with AccuWeather, The World's
Weather Authority®, to provide digital signage network operators access to
the latest weather, sports and news information. The relationship represents
an industry first for AccuWeather, and an innovative partner to help Real
Digital Media continue to meet the growing demand for localized, dynamic
content.

Real Digital Media and AccuWeather engaged in a collaborative development
process to integrate AccuWeather's content feeds with RDM's SpotSwapT
technology, a patent-pending feature of Real Digital Media's NEOCAST®
digital signage solution.

SpotSwapT allows digital signage network operators to generate a single,
master playlist with placeholders for the insertion of local media content.
By integrating with this technology, the latest up to date AccuWeather
content can be rapidly inserted into playlists to ensure viewers are
receiving the most relevant content for their location.

"Weather is a very local and dynamic phenomenon that matters to digital
signage viewers who are shopping, traveling or planning their next activity
for the day," said Michael Baron, Real Digital Media's President. "Through
this partnership, Real Digital Media has immediate access to the most up to
date local weather conditions in the industry, while AccuWeather has a first
of its kind mechanism through NEOCAST® and SpotSwapT to deliver their
content in a timely and engaging manner without requiring manual
intervention. Both parties benefit while viewers get the latest AccuWeather
forecasts and network operators can insert locally relevant content without
any technical hurdles."

AccuWeather's digital signage content modules include current local weather
conditions, hourly and five-day forecasts, regional radar, video forecasts,
and weather trivia, plus sports news, U.S. or world news, business news, and
financial information. Many of AccuWeather's digital signage modules are
also available in Spanish.

Dr. Joel N. Myers, Founder and President of AccuWeather adds, "The public
has demonstrated its fascination with our accurate, hyper-local weather
information on all existing media, and the lure of weather spells
opportunity for those who place advertising adjacent to it. We look forward
to partnering with Real Digital Media to offer this same powerful audience
draw within their networks. "

Distribution of AccuWeather content across the United States and Canada by
Real Digital Media is effective immediately.

About Real Digital Media
------------------------
Real Digital Media (RDM) provides next generation digital signage products
for establishing point-of-purchase marketing, advertising and corporate
communication networks.

Our family of NEOCAST® digital signage products store, deliver and play
content in a wide range of digital formats on a variety of display devices.
With NEOCAST® players and software, your customized content and programming
can scale across entire narrowcast networks down to individual displays,
providing ultimate flexibility in reaching customers with your targeted
messaging at the right place, at the right time. For more information,
please visit us at www.realdigitalmedia.com.

About AccuWeather
-----------------
AccuWeather, The World's Weather Authroity®, provides a portfolio of
products and services through the airwaves, via the Internet, in print, and
behind the scenes that benefit hundreds of millions of people worldwide.
AccuWeather, serves over 250,000 paying customers in media, business,
government and institutions, and millions more through AccuWeather.com.
AccuWeather also provides content onto more that 10,000 Internet sites
including CNN Interactive, ABC's owned and operated stations, The Washington
Post and The New York Times. Visit us at www.accuweather.com for more
information.

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Media Contact:
---------------------
Dan Dyer
Real Digital Media
513.478.7818
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